The Unconventional Marketing Guidebook for Soul Proprietors
Marketing is a scary word for a lot of folks. Just the mere mention of the word send chills down some spines and conjures up the sleaziest of scare tactics and pressure sales antics imaginable. For example, how is it possible there are only 23 copies of an e-book left? A printed book – absolutely – all of the copies printed could be sold, but come on – only 23 “left” of an e-book? Do they think we’re stupid, or what?
Let me introduce you to my friend, Marty Marsh. Marty “gets” that the “M” word intimidates us. He “gets” that we Soul Proprietors are in business for far more than just the money. But he also “gets” that if we don’t market ourselves and what we offer to those who need us on a regular and consistent basis, we won’t be able to make a difference for them, much less pay our own bills. Which would (and does) completely suck.
So, he’s written The Unconventional Marketing Guidebook for Soul Proprietors to help us get good at marketing with integrity, confidence and heart. This is marketing you can feel good about, so much so that you might actually come to the conclusion that marketing is something you can actually enjoy. (Gasp!)
Download your copy (it’s free) right now. The people who need you and what you do are waiting.
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May 12th, 2009 5:21 pm
Suzanne, what a great resource Marty Marsh is, and I can’t wait to read his ebook. I also found your post on authenticity so very fine! I’m sharing these two posts with my writing students, who are learning to write for the internet. I love your work. Donna
May 12th, 2009 9:09 pm
Donna, I whole-heartedly agree about Marty. He’s just awesome. (Awesome like the word means: leaves me awed…seriously.) And thank you (re: my post.) I really appreciate you!
May 14th, 2009 1:55 pm
Thanks Suzanne. After reading this post and its comments, I went back to read up on your take on authenticity. I couldn’t agree with you more. You’ve put into words what makes me come back to a site. I thought it was something of an x factor, but it really just comes down to honest and real content and perspective. I look forward to checking out Marty’s book.