What’s Keeping You from Blogging?

Posted August 25, 2009 · Filed Under Taking Action · 1,709 views · 7 Comments  
Aaahhh!!!
Creative Commons License photo credit: Evil Erin

If you pay attention even the teeniest bit online, I suspect you no longer need to be made aware of the benefits of blogging. If you’re not blogging, I bet the reason is that the whole idea, from choosing the right platform to figuring out what to blog about and everything in between, is just overwhelming. Multiply that by 100 if you don’t consider yourself a ‘technical’ type of person.

The good news is, you really, truly do not have to be a ‘technical’ person to be a blogger. Once your blog is set up, blogging is more about communicating than technology. True enough, there are many decisions to be made in the process of setting up a blog, and this is where having the guidance of a ‘technical’ person becomes a real asset. But once you’re set up, blogging can be as simple as emailing – it’s just that your reach is far greater and you don’t have to fool with SPAM issues.

A blog gives people a taste of who you are and build trust and familiarity among your site visitors. You’ll have a much easier time moving them from visitor to client because they have an opportunity to get to know, like and trust you!

Whether you’re avoiding starting a blog, or you have one but it’s just sitting there, what’s keeping you from blogging?

  • “I don’t write well.”
  • “There’s already too much competition.”
  • “I already do article marketing.”
  • “I don’t have the time.” or “It takes too long to get results.”

You may not consider yourself a writer, and that’s ok. You don’t have to love writing to make blogging work for you. One way is to write like you’re telling someone about your topic. Be relaxed and conversational. (This usually makes for better blog posts, anyway.) The more you do it, the better you get at it. And don’t forget, spell-check has your back. Another way is to create a podcast (that’s an audio blog) and speak your way there!

You have no competition: There is no other you out there. Use your blog to let what’s unique about you and what you have to offer become known to the world.

If you’re already writing articles, then you really should be blogging! All those articles would serve you better as blog posts. Drive traffic to your own site, not an article directory site!

As for the issue of time – it’s time for a reality check. Like anything else worth doing, blogging is an investment that builds over time. Fortunately for you, it doesn’t have to take a long time. Done well, blogging delivers some of the best bang for your marketing/PR/platform building buck. Bottom line, if you’re willing to invest the effort to create a blog that’s worth the time it takes to read, your readers will make it worth your time to blog. It’s reciprocal like that.

So, tell me – what are some of your challenges where blogging is concerned?


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Comments

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7 Responses to “What’s Keeping You from Blogging?”

  1. Tom Volkar / Delightful Work
    August 25th, 2009 3:15 pm

    No challenges for me as you know I’ve been blogging with your considerable help for almost two years now. I just wanted to stop by and endorse your work and the ease of WordPress.

    One more thing. “You have no competition: There is no other you out there. Use your blog to let what’s unique about you and what you have to offer become known to the world.”

    Beautifully said, the world can’t get enough of the real you. When we courageously express and put ourselves out there magic happens.
    Tom Volkar / Delightful Work´s last blog ..Ripening Bliss My ComLuv Profile

  2. Suzanne
    August 26th, 2009 11:00 pm

    Thanks, Tom! I always appreciate it when you show up and speak up. :)

  3. Barbara Swafford
    August 28th, 2009 2:17 am

    Hi Suzanne,

    I echo what Tom said. Blogging becomes such an individual “sport”, there is no competition. Even when we think no one wants to hear what we have to say, surprisingly, they do. And, in the event we aren’t getting any comments, just putting our thoughts “out there” is so therapeutic, we can’t stop (blogging).

    P.S. For me, it’s become quite addictive. :)
    Barbara Swafford´s last blog ..It’s About Time My ComLuv Profile

  4. Suzanne
    August 28th, 2009 8:39 am

    Barbara – thanks for coming by! And I wholeheartedly agree with you. Blogging is so individual, it really gives me a buzz to find someone who really puts themselves “out there” on their blog. I’m guessing those folks have had the thought cross their mind, “No one wants to hear this,” but surprisingly, we do. :)

  5. Christine
    September 7th, 2009 1:51 pm

    Hi
    I think to be a good blogger you must be able to write posts which grab the readers attention in that way, that zhey nearly can’t wait for your next post – Inmy eyes this is close to arts ;-)
    Christine´s last blog ..Kreditrechner My ComLuv Profile

  6. Claire
    September 30th, 2009 2:56 am

    Thanks for inspiring. I often have trouble writing. Sometimes it’s hard to think of a good topic.
    Claire´s last blog ..Love Quotes – 3 My ComLuv Profile

  7. Frank
    October 10th, 2009 5:31 pm

    Hi,
    unfortunately I have to agree that you found several excuses which I really deeply know….
    Frank´s last blog ..Porzellan preiswert erwerben My ComLuv Profile

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